In January, the Baseline Team published their bold call of 5 BIG IDEAS for 2019. We’re now one quarter in and we thought it would be prudent to check in on those 5 BIG IDEAS. We invite you to follow along throughout the year to see how these companies are performing by checking back to our Blog to capture up to date pricing of these companies.
The “Cost” column represents starting pricing as of this article. The “Quote” column represents current live (during market hours) pricing. The “Change” column represents the change in the companies pricing in relation to the “Cost” pricing.
In a time of rising costs Coupa, a procurement specialist should be poised for more growth in 2019. Coupa provides cloud based software that helps its client’s maximize spending while reducing costs. With top clients like SalesForce, NEC and Staples, Coupa is providing benefits that save on the bottom line.
Where we are: When we selected Coupa as one of the 5 BIG IDEAS, it was trading at $61.29 per share. At a recent close, Coupa was trading at $96.59 representing a 57.06% increase.
The Trade Desk
The trade desk which had a 100% gain in stock price in 2018 works with sophisticated buyers in advertising technology, offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, mobile, and video advertising campaigns.
Where we are: When The Trade Desk was named as one of the 5 BIG IDEAS, it was trading at $113.92 per share. At a recent close, it was trading at $200.50 representing an even 76.00% increase.
In December 2018 Marin Software announced a three-year revenue sharing agreement with Alphabet Inc.’s (GOOG) Google to further develop Marin’s enterprise tech platform and software products. Upon the announcement the stock tripled and then settled back in around $5 a share. The new revenue sharing deal should increase revenue by nearly 25% overall, also could be a potential Google buyout candidate down the road.
Where we are: Marin had an unfavorable earnings call which caused loss of market share. The stock price has fallen from $5.25 per share to $4.80, a loss of 8.57%.
IQ has often been called the Netflix of China, the company provides video content such as movies, television dramas, variety shows and anime through its application platform. After the IPO in April 2018, IQ caught fire running up to a high of $46 per share, with the China trade conflicts hurting many of the Chinese stock IQ’s stock price struggled. It’s found support in the $15 and $16 dollar range and could be ready for another breakout pending a resolution on the trade conflict with China.
Where we are: Starting at a price of $15.89 and a recent close of $23.70, IQ has seen nice gains of 49.15%.
Virtu Financial, Inc.
Many investors have gone to a passive style of investing, but in 2018 passive investing was out and active investing was the only way to save portfolios. That said companies that benefit from frequent trading should do well heading into 2019 which could prove to be another volatile year. Virtu a market maker in a range of different assets classes, stands to do well in 2019 from the enhanced trading.
Where we are: Virtu has struggled thus far. At our start Virtu was trading at $26.50 and is down 6.91% at $24.67.
Disclosure: Certain managed accounts own VIRT, IQ, MRIN, COUP and TTD. This material is not intended to be relied upon as a forecast, research or investment advice, and is not a recommendation. Past performance is not always indicative of future returns.